
What does it take to turn a vision into action?
On March 6, 2025, at Inholland University of Applied Sciences, John Marks, founder of the Nobel Peace Prize nominated NGO Search for Common Ground, shared his insights on leadership, social entrepreneurship, and peacebuilding at The Handshake — a conversation bridging students, young professionals, and established changemakers.
Marks’ lifelong advice is simple yet profound:
“The first requirement is to start from vision. Have a vision of what you want to do in the world and what you want the world to be. Mine was to transform the world from an adversarial to a non-adversarial place, from win-lose to win-win. And that stayed with me for 40 years.”
His journey of building the world’s largest peacebuilding NGO underscored the importance of persistence, adaptability, and strategic action. Marks did not follow a rigid path — he embraced opportunity and flexibility, recognising when to act and when to adjust course.
Three Key Takeaways
Vision is Nothing Without Action
John emphasised that a vision alone is not enough — what matters is finding concrete ways to apply it. He built Search for Common Ground not by following a strict blueprint but by taking one step at a time, learning and adjusting as necessary.
“To be a pure visionary is useful if you want to start a new religion or write a philosophy textbook. But if you want to make a difference in the world, you need to move forward—one step at a time.”




Resilience and Adaptability Are Essential
Building a global organisation required navigating obstacles, including funding challenges, scepticism, and bureaucracy. Marks shared how he practised “spiritual Aikido” – rather than confronting barriers head-on, he learned to redirect energy, work around roadblocks, and keep moving forward.
“You need success more than you need failure. Slice off a piece that’s doable and achievable. That’s how you build momentum.”



Leadership Requires Both External and Inner Development
The conversation also explored the Inner Development Goals (IDGs) — a framework that highlights the personal and interpersonal skills needed for social change.
Philippa Collin, co-founder of the ESC IDG Hub at Inholland University of Applied Sciences, and Jonathan Evans, an advocate for leadership and self-development, discussed how self-awareness, resilience, and emotional intelligence are critical for changemakers. They emphasised that transformative leadership starts within.
“The SDGs are an inspiring operating system for the world. But to achieve them, we need an inspiring operating system for individuals—this is where the Inner Development Goals come in.”
Learn more about the Inner Development Goals here.


Looking Ahead
Marks’ insights resonated deeply with those seeking meaningful careers in social impact. His advice? Start small, stay adaptable, and align every decision with your core vision.
“You don’t need to start big. You just need to start.”
The Handshake continues to provide a space for conversations that inspire, challenge, and equip the next generation of peace and justice leaders. Keep an eye out for the next edition and join us for more career insights and connections!
The Handshake provides a valuable opportunity to hear directly from experienced professionals working in peace and justice. In an open and informal setting, participants can ask questions, gain insight into career trajectories, and better understand the skills and qualities needed to succeed in the field.
This event is part of the Hague Humanity Hub Talent programme, supporting students and young professionals in exploring purpose-driven career opportunities in The Hague and beyond. Whether you are at the start of your career or considering a transition, the Talent Hub can help you navigate the peace and justice sector.
For additional career inspiration and guidance, explore our Career Insights, an online resource featuring diverse career paths and practical advice from professionals in our community.
Find out more about The Handshake & Career Insights here.
Discover opportunities through The Talent Hub here.